Hindustan Zinc Revolutionizes Metal Logistics with Digitally Enabled Zinc Freight Bazaar
The company deploys a smart logistics platform to enhance customer experience by democratizing access to premium-quality zinc
(praduman solanki)
Udaipur : Hindustan Zinc Limited (NSE: HINDZINC), India’s only and the
world's largest integrated zinc producer, marks a significant stride with the launch of digital-
first logistics management system, Zinc Freight Bazaar. This pioneering initiative positions
Hindustan Zinc as one of the first among non-ferrous metals companies in India to introduce
an innovative logistics platform designed to empower customers, enhance experience and
simplify the logistics process. The platform features live tracking, logistics planner, bidding
tool and host of affiliated logistics service partners.
Traditionally, the zinc procurement process required customers to shuttle between multiple
systems for logistics coordination and shipment tracking, often leading to operational
inefficiencies. This platform offers a streamlined, end-to-end digital solution that empowers
business teams to procure critical metals with ease.
Zinc plays an indispensable role in galvanization, safeguarding steel from corrosion and
supporting critical industries such as infrastructure, automotive, renewable energy,
electronics, high-tech manufacturing, defence, and electric mobility. Designed with a sharp
focus on user experience, Zinc Freight Bazaar facilitates robust production planning and
enables customers to make well-informed logistics decisions. The platform is tailored to
meet the nuanced requirements of its customers.
Commenting on the launch, Mr. Arun Misra, CEO Hindustan Zinc Limited, said, “At
Hindustan Zinc, we have always prioritized a customer-first approach to enhance the critical
metal buying experience. With the integration of digitalization, we are taking a decisive step
forward in delivering a seamless, tech-enabled experience. This platform simplifies
procurement and reinforces our commitment to building a future-ready supply chain. As
India’s economy continues to expand, the role of zinc in infrastructure development becomes
increasingly vital. This platform will empower manufacturers with improved production
planning while providing a unified solution for logistics management.”
Hindustan Zinc’s offering includes London Metal Exchange (LME) registered world-class
products like Special High-Grade Zinc, High Grade Zinc, Asia’s first low carbon ‘green’ zinc
EcoZen, Prime Western Zinc, Continuous Galvanizing Grade Zinc, Special High Grade
Jumbo Zinc, High Grade Jumbo Zinc, Hindustan Zinc Die Casting Alloy 3, Hindustan Zinc
Die Casting Alloy 5, Special High-Grade Lead among other variants. As a fully integrated
mine-to-metal producer, Hindustan Zinc ensures a steady and reliable supply chain,
guaranteeing uninterrupted delivery of critical metals to global markets.
Hindustan Zinc offers one of the world’s largest zinc product portfolios, serving over 40
countries with a strong focus on customer innovation. The company’s zinc products are the
first in India to be Environmental Product Declaration (EPD) verified, ensuring transparency
in environmental impact, and are certified by BIS (Bureau of Indian Standards) for quality.
Additionally, the company also has REACH quality certification for exporting its products to
Europe.
Sensitivity: Internal
(C3)
Hindustan Zinc Limited, a Vedanta Group company, is the world’s largest integrated zinc
producer and the third-largest silver producer. The company holds a market share of about
75% of the primary zinc market in India. Hindustan Zinc has been recognized as the world’s
most sustainable company in the metals and mining category for the second consecutive
year by the S&P Global Corporate Sustainability Assessment 2024, reflecting its operational
excellence, innovation, and leading ESG practices. The company also launched EcoZen,
Asia's first low carbon 'green' zinc brand. Produced using renewable energy, EcoZen has a
carbon footprint of less than 1 tonne of carbon equivalent per tonne of zinc produced, about
75% lower than the global average. Hindustan Zinc is also a certified 2.41 times Water-
Positive company and is committed to achieving Net Zero emissions by 2050 or sooner.
Transforming the lives of 1.9 million people through its focused social welfare initiatives,
Hindustan Zinc is among the Top 10 CSR companies in India. As an energy transition metals
company, Hindustan Zinc is pivotal in providing critical metals essential for a sustainable
future.
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