NJOYMAX: New OTT Platform Promises Fresh Content
Mumbai, The popularity of OTT platforms, which surged during the COVID-19 pandemic, remains strong. Viewers now have access to a wide variety of content on these platforms. A new OTT platform, NJOYMAX, has been launched, offering fresh and unseen stories for its audience.
NJOYMAX went live at midnight on Monday. During a press conference, the platform's head, Tilok Kothari, shared the details. He mentioned that the platform would showcase content that viewers have never seen before.
Tilok Kothari stated, "We are focusing heavily on storylines and content. Thrillers are in demand nowadays, and we are bringing fresh stories that people haven’t experienced yet."
A total of 56 pieces of content will be available on NJOYMAX, with updates scheduled regularly. Tilok also mentioned that the platform would feature films across different genres, including some Hollywood films, as well as Hindi, Punjabi, Marathi, and South dubbed films.
When compared to other OTT platforms, Tilok said, "Every OTT has its unique identity. Some focus on international content, while ours is a national platform offering content in various languages. It is designed to cater to both urban and rural audiences."
The subscription fees for NJOYMAX are set at ₹29 per month, ₹149 for six months, and ₹249 for an annual subscription. Tilok emphasized that the platform would not feature inappropriate content and would offer special content for children as well.
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